Jewelry repair is a niche that offers golden returns. For someone with a passion for jewels, there is hardly any better career path than opening their own repair store. One can also make long-lasting relationships with customers and turn one-time visitors into permanent clients.
But why can’t most jewelry repairers make enough money in this industry? Why does a large number of repair services get shut down every year? The primary reasons are not enhancing efficiency, relying on manual processes, letting go of the customers, and unskilled repair guys.
Therefore, below, we will disclose how you can cut costs, reduce errors, and enhance ROI using efficient jewelry repair software. We will also discuss some of the most effective tips for increasing footfall at your store and enhancing your customer base. Let us begin.
Repair Job Tracking
Like every shop, customers at the jewelry repair lab want quick responses. They want you to brief them about the repair status and the time remaining for the job to be completed. But unfortunately, you can’t get back to them on time. You get busy managing other stuff, dealing with other customers, training employees, etc.
However, you can get rid of all this using a system. The jewelry repair software is a perfect tool to unlock your repair business’ potential. Whenever someone visits your shop and hands over their jewelry for a quick fix, you can create a repair ticket. It will include all the information, such as the customer’s name, the time and date of the ticket created. After this, you can assign the ticket to your repair technician, and they can begin repairing it immediately.
When the job is done, the software can send a job completion notification to the customer through email or SMS. So they would know when to revisit to pick up their item. This way, you don’t have to keep telling them or updating them manually, saving time and hassle. Additionally, for smoother processes, you must also train your technicians on the best techniques to perform common jewelry repairs. Thus, you can get the best out of them and get satisfaction from your customers.
Better Inventory Management
You come across various challenges while running a repair business. One of them is inventory management. Why?
You have to keep an eye on a number of products and accessories. For instance, you write down rings and necklaces coming to your store. You keep them in a warehouse and use them whenever needed. However, you can’t keep track of these accessories using paperwork or recall whatever you ordered. If you can manage your inventory that way, there is a high chance of human error.
But don’t worry. Using software for jewelry repair stores can eliminate manual processes. For instance, the system will notify you when you are running short on inventory. The moment a part or product is reduced to a certain minimum quantity, you will receive the information. Thus, you will never miss a sales opportunity due to a shortage of stock.
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Along with that, you can reorder parts from your desired vendors. So you don’t have to look for parts suppliers every time you need to order anything.
Marketing
Several jewelry repair service providers try to thrive in the industry. Though, very few of them are able to sustain, and boost revenue over time. Many of them promote on digital platforms. Or, you can take it as they spend some amount marketing themselves, helping them to boost customer engagement and sales.
So, you also need to invest in marketing your store. How would a jewelry owner know that there is a new player in the market? Or is someone like you offering great jewelry repair services?
Therefore, you need to get help from social media platforms, and SEO. If you don’t want to spend a lot of money, get help from jewelry repair software.
With this, you can send promotional emails and SMS to specific groups. This way, they would know what repair services you offer and what accessories you sell at your store. In addition, look for ways to build revenue streams at your jewelry repair business so you can increase profitability.
How can you Increase Footfall at your Jewelry Repair Store?
Other than equipping your lab with an efficient system, you need to follow the below-mentioned strategies to increase footfall.
- Onboard the best-experienced technicians who know how to fix jewelry
- Never misbehave with your customer. Hear them out and get back to their concerns. Take their negative feedback as an opportunity for improvement
- Equip your store with all the necessary tools to help you fix any jewelry products
- Use best marketing tactics to promote your business
- Offer warranties on your repair
- Take help from offline channels like using flexes and banners to promote your shop
- Offer discounts on special occasions and the holiday season
Final Verdict
With efficient software, you can reduce costs and errors and increase engagement and profitability at your jewelry repair store. However, don’t forget to market your business and order all the required accessories in a timely manner to serve your customers.